Print & Merchandising
Gravure Packaging
Gravure printing for flexible packaging, cylinder management, colour calibration and runtime QC.
What is gravure packaging?
Gravure packaging is flexible packaging printed by the gravure (rotogravure) process, in which the image is engraved onto a cylinder that transfers ink to film or foil at high speed. It is the method behind much of the wrappers, pouches and laminates used for food, FMCG and consumer products at scale.
Why gravure suits high-volume packaging
For long runs of flexible packaging, gravure delivers the consistency, speed and durability that other methods struggle to match, sharp images and stable colour across millions of impressions. But it demands precise cylinder engineering and colour control; small errors are multiplied across enormous volumes.
How managed gravure keeps packaging consistent
Done right, gravure produces packaging that looks identical from the first roll to the last and survives filling, transport and shelf life. We manage gravure production, cylinder management, colour calibration and runtime quality control, so high-volume packaging stays on-brand and on-spec across the entire run.
What you get
Deliverables
- Pre-press for gravure
- Cylinder engraving management
- Colour calibration and proofing
- Substrate and lamination guidance
- Runtime quality control
- High-volume production management
Questions, answered
Gravure Packaging FAQs
What is gravure printing?
Gravure, or rotogravure, is a printing process where the image is engraved onto a cylinder that transfers ink at high speed, widely used for flexible packaging like wrappers, pouches and laminates.
When is gravure the right packaging method?
Gravure is best for high-volume flexible packaging where consistent colour, sharp images and durability across very large runs are required, common in food and FMCG.
Why is colour control so important in gravure?
Because gravure runs are enormous, any colour drift is repeated across millions of units. Careful calibration and runtime quality control keep packaging consistent and on-brand throughout.
Do you manage cylinders and quality control?
Yes. We manage cylinder engraving, colour calibration, proofing and runtime QC, so the production stays accurate from setup through the full run.
Need Gravure Packaging?
Tell us the brief. We will bring the right people to the table.